Bridgestone Firestone has a Business Conduct Policy to guide us in achieving our vision of serving society with superior quality and carrying out our mission of earning respect for and trust in our company and products. We believe that reaching these goals will require more than compliance with the laws, rules and regulations that govern our business.  We believe that to be regarded as trustworthy in all respects we must: 
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  • obey the letter and spirit of the law – this is the minimum requirement for all our conduct and the baseline from which it is measured;
  • be honest – present facts fairly and accurately;
  • be fair – give everyone due respect;
  • be concerned – care about how our actions will affect others and how to make our actions as mutually beneficial as possible;
  • be proactive – take the initiative to address issues before they become problems;
  • be responsible – to our customers, our fellow employees, our business partners in all contexts and to the communities in which we operate; and
  • use good judgment – avoid actions and circumstances that may result in even the appearance of a compromise of our good judgment or a conflict between personal and company interests.
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